It’s not the technology they use. It’s the way they engage their audience.
Web3 brands create communities around themselves. They give their followers:
- An exclusive space to gather and connect with each other,
- A behind the scenes look at how their products are made,
- An opportunity to be part of the creation process,
- The inside scoop on the latest news and updates,
- Creative freedom with their intellectual property,
- Early access to new products, and
- Exclusive access to special deals, experiences, and limited products launches.
Brands like Nike, Gucci, the National Basketball Association (NBA), and many others have started adopting this mentality and it’s paying off for them . They’re turning their followers into super fans and brand ambassadors.
At remx.xyz, we’re lowering the barrier for brands and creators of all sizes to create these kinds of relationships with their audiences.
SneakerHeads by Wayne Lindsay is one of the emerging brands on remx that I’m personally excited about. You can check it out here: remx.xyz/sneakheads